World Class Producers Tristan Keyte, Brian O’Shea, Charles Webster Talk 21st Century Production at Music Exchange

World Class Producers Tristan Keyte ( UK, USA ), and Brian O’Shea ( USA, Germany, UK ) and Charles Webster (UK, USA) discussed the new challenges in producing commercially viable music in the age of technological equality.

The trio, who all have extensive international experience at the highest levels of the industry, shared some of the psychological aspects that go into the 21st Century creative process.

Tristan Keyte, (Roger Daltrey, Westlife, BoyZone) was particularly candid saying ” It really isn’t a dictatorship anymore” when discussing production. He went on, ” The vibe of the people in the room is the critical part” and ‘ If the feeling in the room isn’t optimal, its time to leave the room for a while”. He also described the teamwork ethic 21st Century artists require these days. ” It’s no longer a process that has any authoritarian component to it “.

Keyte, who is based out of Cape Town and London continued to discuss the dynamic of the new technology and its effect on the artists ability to engage in the production process, “The artist can now engage in pre-production themselves while creating the ideas for a track, which can help guide the production into the original vision of the song” and also added ” It becomes a total team effort these day”.

Brian O’Shea, ( Seether, Watershed, Elvis Blue, Arno Carstens, Lloyd Cele ) added that artists are seriously interested in designing “commercially viable tracks”, whenever possible, in order to put themselves in position to profit immediately. He went on to declare ” The New Artist has a clear vision of what they want, when entering my office. They come in with several well developed tracks and want me to design a “Radio Hit” with a few of them”. It has become clear, that the 21st Century Artist is a quasi – producer, who is more interested in participating in every specific step of the production process.

World Class Producers Tristan Keyte, Brian O'Shea, Charles Webster Talk 21st Century Production at Music Exchange

World Class Producers Tristan Keyte, Brian O’Shea, Charles Webster Talk 21st Century Production at Music Exchange

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Mark Haze at Die Boer – 4 /5 April at 8pm – Durbanville

Mark Haze has had amazing start to 2013.

His new single is playlisted on KFM -called “Best of the worst”

Last week Mark was told the great news that “Wake up (dreaming of you)” -is the longest running single on the KIA Take 40 chart show.

The song has been on the chart for over 22 weeks.

“I am stunned at this news and am wowed by the fans reaction to the song every time we play live ” remarked Mark.

To celebrate this news Mark and his band are doing Two shows on 4 and 5th April at Die Boer in Durbanville Doors open at 7pm .Phone 021 979 1911 to book.

“The venue is intimate and we really enjoy playing to my fans in my hometown” commented Mark .We will be playing all the hits and some old favorites as well.

“ROLLING STONE CHALLENGES MUSIC INDUSTRY at MUSIC EXCHANGE 2013”

Rolling Stone Magazine SA has laid down “the gauntlet”. Miles Keylock, the enigmatic leader of South Africa’s most prolific music publication, took time at Music Exchange 2013 to address the vibrant crowd in attendance. Keylock, who looks every bit the “Rock Star”, told the masses that “I am ready to help” and “My door is always open, please come knock on my door”.

The Rolling Stone session at Music Exchange 2013 was surely the highlight inside Day 2 of Music Exchange 2013, Africa’s Premiere Music Conference held in it’s #1 location, The City of Cape Town, South Africa. The conference, in its 3rd year, was an eclectic display of information for the expert and novice alike. Rolling Stone Magazine stole the show on Day 2, with a panel of journalists and executives, dedicated to motivating the music community in SA.

Miles Keylock, the Editor in Chief, and leader of Rolling Stone’s quest to energize the Artist community to reinvent itself, left the conference with his reason; “Its Because I Give a Shit”. And judging by the emergence of Rolling Stone Magazine as the most important music publication in SA history, Keylock’s bold vision is not far

Music Exchange

Music Exchange

Crusaders team to play the Stormers named

The Crusaders are in South Africa this week to face Cape Town’s Stormers. Despite having won 72% of their games against the Stormers the Crusaders are taking nothing for granted. The Stormers are a formidable side that play a very physical game and on home turf they will be a force to be reckoned with.

Head Coach Todd Blackadder has named his team making four changes to the team that played the Kings last weekend.

Luke Whitelock takes the number eight jersey replacing injured skipper Kieran Read while Tyler Bleyendaal moves into first five-eighth to replace Dan Carter who has remained in New Zealand to be at the birth of his first child.

Israel Dagg returns to fullback, moving Tom Marshall back to the Wing and Zac Guildford to the bench. George Whitelock will captain the side.

The game will also mark a special occasion for inside centre and vice captain Ryan Crotty who will be playing his 50th Super Rugby game for the Crusaders. On the bench, Jordan Taufua will have the opportunity to make his first appearance for the Crusaders if called upon.

Kick-off is at 7:10pm on Saturday 23 March at DHL Newlands Stadium, Cape Town.

Crusaders team to play the Stormers:

1. Wyatt Crockett 9. Willi Heinz Reserves
2. Corey Flynn 10. Tyler Bleyendaal 16. Ben Funnell
3. Owen Franks 11. Johnny McNicholl 17. Joe Moody
4. Luke Romano 12. Ryan Crotty 18. Dominic Bird
5. Samuel Whitelock 13. Robbie Fruean 19. Jordan Taufua
6. George Whitelock (c) 14. Tom Marshall 20. Andy Ellis
7. Matt Todd 15. Israel Dagg 21. Adam Whitelock
8. Luke Whitelock 22. Zac Guildford

Keynote talk by Trevor Jones at Music Exchange 2013

One of the conference’s undisputed highlights was the keynote address by Trevor Jones, moderated by Universal Records managing director Randall Abrahams. Now based in the UK, Jones was born in District Six and is considered one of the top five film score composers in the world, with several Golden Globe and BAFTA nominations as well two ASCAP Awards in the bag.

Jones has made an indelible mark on the global entertainment industry, scoring international blockbusters such as Notting Hill, The Last of the Mohicans, Mississippi Burning and The Mightyand working with the likes of U2, Sting, David Bowie, Sinead O’Connor, Britney Spears, Elvis Costello and Charlotte Church.

Jones became overcome with emotion after being given a standing ovation by delegates, who warmly welcomed him back home.

During his inspirational talk, he spoke about the importance of music education and his desire to give something back to South African music industry: “Key to South Africa’s success is hard work and building a positive perception of our country and us a nation,” he said

SPRINGBOK CAPTAINS – group photo from Todays launch

SARU launches Springbok Experience rugby museum

· World-class facility set to open on 24th September at the V&A Waterfront

· 43 Test captains provide handprints at launch ceremony

· Black rugby history to be given proper representation

· Heritage Day – September 24 – earmarked as opening day

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